Cayla Hoover's profile

RIPE TYPE Product Branding

PRODUCT BRANDING 2017
for Ripe Type Brand Concept 
Inspired by school, I enjoyed mixing primary colors and basic shapes with really complex and abstract typography. If I were to improve this project, I would customize an abstract composition for each letter of the alphabet then market those products for people who love typography and art. 
RIPE TYPE Product Branding
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RIPE TYPE Product Branding

What began as an exploration of the typeface Garamond (specifically the letter 'B'), the study grew into a decor brand titled "Ripe Type". Ripe T Read More

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